title: AV Identity
client: Annemie Verbeke
assignment: Create the identity for Annemie Verbeke, Brussels based fashion Designer.
date: April 2007 - ongoing
formats: logo, multifunctional card system, stationary, packing tape, website,...
details: The new logotype is an adaptation from the previous logo, set in Times. The em-dash forces the user of the logo to leave a white, calm area in his layout. On the cards the user strips out all the unnecessary information and adds his own content in the orange area. For the fashion week in Paris a set of 2 stamps, anouncing the 2 exhibitions, were created. The tape is visible from both sides, containing all the necessary information for shipment.
From Weekend Knack Le Vif we received 4 carte blanche pages, for which 4 different booklayouts were created.
client: Annemie Verbeke
assignment: Create the identity for Annemie Verbeke, Brussels based fashion Designer.
date: April 2007 - ongoing
formats: logo, multifunctional card system, stationary, packing tape, website,...
details: The new logotype is an adaptation from the previous logo, set in Times. The em-dash forces the user of the logo to leave a white, calm area in his layout. On the cards the user strips out all the unnecessary information and adds his own content in the orange area. For the fashion week in Paris a set of 2 stamps, anouncing the 2 exhibitions, were created. The tape is visible from both sides, containing all the necessary information for shipment.
From Weekend Knack Le Vif we received 4 carte blanche pages, for which 4 different booklayouts were created.